CASE: Hyrahyra.se
The service Hyrahyra.se uses Freespee to measure call traffic generated by the advertisements on its website.One of our customers is the website Hyrahyra.se, a marketplace for leasing products and services. Before, they could only track how a visitor clicked along through the site. As soon as the visitor picked up the phone to make a call, all traceability was lost. It was a loss for all the parties involved.
The advertiser couldn't get the big picture of what it was worth to advertise on Hyrahyra.se. At the same time, Hyrahyra.se couldn't charge a full fee since they were unable to show how many customers they generated for their advertisers. Today they can see the entire contact creation process, which has led to both greater customer satisfaction and revenues.
