Category: News

4 mins

How Workflows Improve The Consumer Experience

“Whatever we do must be in accord with human nature. We cannot drive people; we must direct their… Read More

4 mins

What We Learned About Feedback From Online Marketplaces

These days feedback goes beyond the online marketplace and is prevalent in most consumer-based businesses. Its evolved from a single channel to multiple forms, including SMS which has become a leading source of survey, making it even easier to gather relevant data for customer management.

2 mins

Why Buyer And Seller Trust Is A Vital E-Commerce Metric

Success for these centres of e-commerce means a keen awareness of metrics beyond the monetary, but more in the operational structure and how it creates an environment of mutual benefit for brand, buyers, and sellers.

3 mins

Press Release: Freespee Appoints New CEO And CFO

New appointments serve as part of wider on-going global business strategy and development

3 mins

How To Optimise The Most Vital Stage In The Purchase Journey

“After that point is a crucial time, because this is an opportunity for brands to enact a whole new line of communication and reassurance with a consumer, this is the moment to create a brand ambassador.”

2 mins

Women In STEM: 5 Organisations Building A Future For Female Coders

“Code is the next universal language, in the seventies it was punk music that drove a whole generation,… Read More

3 mins

The Benefits Of Geolocation For Predicting Behaviour

Google recently announced a plan to test new geolocation technology in emergency response systems, so that 911 services… Read More

3 mins

Why Brand Success Means Cultivating Your Community

At its inception, a company pitches its core product ad nauseam, believing fervently in its potential to boost… Read More

3 mins

IoT And Call Centers: The Current State Of Customer Interaction

Now call centers are called contact centers and agents are tackling more data than ever before. We can… Read More

3 mins

A Few Ways We’re Entering The Age Of Digital Context

The “Quantified Self” is a movement developed by Wired magazine’s Gary Wolf and Kevin Kelly which explores incorporating… Read More