Here’s What Makes A Good Mobile SDK

Mobile SDK

A software development kit (SDK) is a way to enrich an existing system with advanced functionality, meaning it is a kit that provides tools for developers to create applications on a specific hardware platform or within a software framework.

Mobile SDK

A mobile SDK allows users to create dynamic apps for either desktop or mobile. Developers would rely on the best mobile SDKs to build applications that are both robust and reliable.

According to Statista, “in 2018, 52.2 per cent of all website traffic worldwide was generated through mobile phones,” with almost 2 million apps available through Apple and Android portals. There is significant competition in this space due to the rapid growth of the smartphone market – developing apps that stand out is often down to the quality of the SDK used to create it.

What makes a good Mobile SDK?

Security

A good kit would have an excellent track record of security; meaning no backdoors or untoward intentions for your customer’s data, like bagging their information through app permissions.

Easily Integrated and sustainable

Integrating a mobile SDK into an existing app should be easy, if it isn’t then you may need to reconsider your provider. It should not take a ton of time or man power to integrate an SDK, at the most a few hours.  

Additionally, ensure that the app built using the chosen kit does not drain a consumer’s battery.

The one common channel that most marketers have yet to master

From social media to email to live chat (to name but a few) marketers have become experts at tracking and managing their users’ activity across many channels. But there’s one that marketers still find challenging: the phone.
Yes, the good old phone. The device that half of us carry with us constantly and check three times or more each and every hour*.
Whether your business is an automotive, insurance, banking, real estate, travel or marketplace company, your call centre receives thousands of calls every day.
These phone calls carry important data about your customers’ interests and feedback.
So how can you integrate your calls into your customer journey to leverage these golden nuggets of information? How can you action your call activity to provide the best customer experience possible?
Well, Freespee lets you do just that…in the most efficient way there is.
Our recently upgraded integration with Salesforce empowers your agents to deliver a “feel-good” phone experience. Our technology updates your database in real-time ready for you to power your marketing campaigns, increase that user satisfaction score and ultimately bring more revenue.
So, are you interested in leveraging the power of your Salesforce capabilities with your phone call activity? Find out how today, contact one of our conversation cloud specialists.

About Freespee
Freespee is a real time conversation cloud for marketers that places every phone and text conversation into its digital context. Marketers use Freespee to monitor, manage and personalise the experience of every customer that wants to have a conversation with their brands through their desktop web, mobile web and mobile apps.

*52% of smartphone owners check their phone a few times an hour or more. Source: Gallup.