Adobe Analytics

Get more out of Adobe Analytics with Freespee

Enabling this integration streams Freespee's visitor-level data into Adobe Analytics, displaying conversations as events. Use this data to enrich your knowledge of your customers, in order to measure the revenue impact of conversations.

Marketing & Reporting
View docs
  • When a customer arrives on your site, Freespee captures and records the Adobe Analytics visitor ID
  • At the same time, Freespee serves the customer a unique telephone number
  • When a call is made Freespee attributes the phone number to the Adobe visitor ID and passes this conversion back to Adobe Analytics
  • The conversion data is now available to view in your Adobe Analytics account and you can use to measure the influence your digital marketing activity has on offline conversions
  • VisitorID/MarketingCloudVisitorID
  • Information if a call was answered or not
  • Information if a call was qualified or not
  • Lead value (if applicable)


Still have questions? Here are a few useful resources for you to dig a little deeper.


Check out our documentation for detailed help on setting up Adobe Analytics.

Adobe Analytics support docs →

Have any questions about this integration?

Contact us →

The Freespee cloud integrates with over 50 solutions

Send your data to display, search, analytics, web personalisation and CRM tools.

See all integrations →

Want to create your own
integration with Freespee?