Combine granular audience segmentation with powerful predictive routing to truly understand and cater for your high-value callers
Create unique audience segments that align with your business objectives and tailor the buying experience for each segment. Then create targeted lead generation strategies that drive more revenue.
ROUTE CALLS INTELLIGENTLY | FREESPEE SEGMENTATION
Identify repeated behaviour
Separate your audience based on their online journey, geolocation or the campaign they came from. Keep audience segmentation relevant to your business needs. Amend your segment groups as your insight into buying behaviour changes.
ROUTE CALLS INTELLIGENTLY | FREESPEE SEGMENTATION
Predict the relevance of your segmentation criteria
Freespee automatically validates results for individual audience segments against your business's real historical data, which helps you to forecast the impact on your daily business operations. This helps you to identify opportunities for growth and messaging optimisation.

ROUTE CALLS INTELLIGENTLY | FREESPEE SEGMENTATION
Improve customer experience
Foster loyalty for your brand by creating more personalised communication experiences. By delivering a shorter, more relevant buying experience for your callers, they will keep coming back.
ROUTE CALLS INTELLIGENTLY | FREESPEE PREDICTIVE ROUTING
Intelligently manage your inbound leads, quickly connecting callers with the right agent
Remove the need for rigid and obsolete call routing solutions that don't deliver the personalised, quick and seamless experience your customers want. Make use of audience segmentation to deliver the very best call experience for your customers.

ROUTE CALLS INTELLIGENTLY | FREESPEE PREDICTIVE ROUTING
Route callers to the right agent based on their online journey
Prioritise high-value callers in real-time before the call connects to the agent, to give them the very best service and to maximise revenue. Freespee customers have also seen response rates rise by broadcasting calls to multiple agents simultaneously.
Now that you know how to route calls intelligently with Freespee Segmentation and Freespee Predictive Routing, learn how to recover missed sales opportunities, so you can improve sales acceleration and avoid customer frustration at busy times for your call centre agents.