Contextual Routing

Consumers dislike self-qualification

Without understanding the caller's digital context, you cannot route calls on cart content, geolocation or pages visited to provide the experience consumers expect.

Solve this with Freespee

Use contextual data to segment your audience, then set up workflows to route and assign calls in real-time based on segment criteria.

  • Enhance the caller’s experience by replacing the IVR with dynamic segmentation and routing workflows.
  • Create unlimited segments and routing workflows using the caller’s most relevant digital context.
  • Improve sales efficiency and avoid missing sales opportunities in a marketplace environment by either broadcasting calls to your vendor teams or cascading through team members.


Who is Contextual Routing for?

Customer Service

Who is the customer?

Retail network
Contact center